http://yourlife.usatoday.com/mind-soul/doing-good/story/2011/07/Consumers-are-drawn-to-products-with-a-charitable-connection/49467406/1
USA Today report on TOMS
http://www.onedaywithoutshoes.com/
One Day Without Shoes
http://www.fashionologie.com/TOMS-Branch-Out-from-Just-Shoes-14966099
TOMS to branch out
http://www.toms.com/blog/press-releases?page=4
Press Release for TOMS
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